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Xero Gravity: Big Wins & Massive Fails

Head in the Clouds, Feet on the Ground - it’s one thing to have a game-changing idea, but pulling it off can feel like trying to defy gravity. Xero Gravity shares the business+life stories from those who spin the world on their own axis: the highs, the lows, the big wins, and the massive fails from those who have lived to tell the tale. Check us out at xero.com/podcasts.
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Xero Gravity: Big Wins & Massive Fails
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Jul 8, 2015

This episode of The Xero Hour with Bob Knorpp and Saul Colt features a great discussion about the world of Youtube Celebrities and how to work with them or become one with Carlos Pacheco. Carlos is the Director of Digital Strategy and Partnerships at Temple Street Productions and works directly with Youtube Influencers as well as Brands to make amazing things happen for both sides of the table. 

Carlos pulls the curtain back on this new oppotuntity and explains the process and importance of Influencer Marketing.  

For more information on Xero please go to Xero.com

Questions or comments on the show?

Tweet @saulcolt or @xero with the Hastag #xerohour 

 

1 Comments
  • almost four years ago
    Iain
    Really cool episode. I do a bit of the YouTube thing for video games. Let's Plays as Carlos mentioned.

    It was cool to hear the marketing side of things. Also, perhaps how I could apply it a bit more to my channel.
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